Jun 24, 2007

The Million Dollar Homepage

The Million Dollar Homepage is a website conceived by Alex Tew, a 21-year-old student from Wiltshire, England to help raise money for his university education. Launched on August 26, 2005, the website is said to have generated a gross income of $1,037,100 USD and has a current Google PageRank of 7. The site's Alexa ranking as of October 13, 2006 is 11551, having peaked at around 127.

The index page of the site consists of a 1000 x 1000 pixel grid (one million pixels), on which he sells image-based links for US $1 per pixel, in minimum ten by ten blocks. A person who buys one or more of these pixelblocks can design a tiny image which will be displayed on them, and also decide a URL which he or she wants them to link to, as well as a slogan displayed when hovering the cursor over the link. The aim of the site was to sell all of the pixels in the image, thus generating one million dollars of income for the creator, which seems to have been accomplished.

On January 1, 2006, the final 1,000 pixels left were put up for auction on eBay. [1]. The auction closed on January 11 with the winning bid of $38,100.00. This brought the final tally to $1,037,100 USD in gross income.

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